Seltzer is winning Boston.

Limited Edition Polar Seltzer 2015 / Winter

Boston is obsessed with our Limited Edition seasonal seltzers. So before the new batch dropped in local stores we gave a few bottles to the to taste-test in advance of the release.

Read the review and see if you agree.

Oh, yes, we can!

Because our fans asked, like a zillion times…we’ve introduced Ruby Red Grapefruit Polar Seltzer in 12-ounce cans!

PolarSeltzer Ruby Red Grapefruit

Explaining the Polar Obsession.



Writer Alyssa Giacobbe spills the beans to SELF magazine readers on why woman are willing to get physical in the grocery aisle over for the Polar Seltzer.

The quick answer? It all comes down to the flavor, zillions of tiny bubbles and the triple-filtered water that acts as our blank canvas.

And yes, about 70% of what we consider to be taste is actually experienced as aroma.

Read the full article here:FIZZ THE SEASON

Polar Seltzer Limited Edition 2014 : NEW!


Our latest seasonal collection of Limited Edition seltzers includes…


/ Polar Seltzer will never stop over-sharing their love for the favorite local berry – cranberries. But this winter the lovely tart fruit is dressed up with the season’s best citrus for a sophisticated update on very classic New England combination.


/ Earthy richness of blackberries is gilded with the citrus notes of bergamot (you’ll recognize it from its role in Earl Grey tea). An opulent combination of aroma and flavor, this starry Polar Seltzer is perfectly for winter hydration or paired with winter comfort foods.


/ Apples are everywhere in New England, and now they’ll be available with an effervescent modern attitude. The fieriness of ginger adds an exotic flare to the wholesome crisp taste of winter apples.


/ Folks are in the mood for food during fall and winter, and to that Polar Seltzer says “Let’s Toast!” Perfect for the entire family to enjoy, celebrate the upcoming “foodie” season with guiltless Strawberry Champagne Polar Seltzer.


/ Sort of like a trompe l’oeil dessert, this sparkling sensation conjures up the yumminess of rich coconut and cream without any of the naughtiness of calories, sodium or sweeteners. And yes, like all Polar Seltzer, Toasted Coconut Créme is 100% natural and calorie-free.

Hope you tasting all five our seasonal sparklers. Be sure to post your comments on the Polar Seltzer facebook page or share any beverage recipes you have created.

Winter has never tasted this good!


As over 250,000 college students begin to descend upon Boston we’re working to keep things cool. Five lucky winners will have us come to their dorm or house and fill up their fridge with a year supply of Polar Seltzer. Movin’Day in Boston doesn’t have to be so bad after all!

How to Enter? Just show or tell us about your moving day this weekend ** using hashtag #PolarSeltzer ** and you’ll be entered to win.


Polar Seltzer Releases Limited Edition for Summer 2014

The secret is out!
Our latest Limited Edition for summer includes: Raspberry Mojito, Blueberry Lemonade, Cucumber Melon, Pomegranate Sangria, and Mango Papaya.

Our friends at gave them a first taste; read their review:

Craving more than plain H2O? Swap in Polar Seltzer.


Woman’s Day Magazine : Features Pomegranate Polar Seltzer

We were very excited to see are yummy Pomegranate Polar Seltzer in the pages of Woman’s Day magazine. Their editors recommend that if you are looking for something more than plain water or diet soda to try swapping in Polar Seltzer. With no calories, no sodium, and no sugars of any kind, it is the perfect choice for anyone craving bubbly refreshment.

Sutton Foster’s Sparkling Review of Polar Seltzer

The phenomenally (like, really) talented Sutton Foster has danced into our hearts with this Twitter picture. As she, and the rest of the cast and crew, are getting amazing reviews on the new production of VIOLET on Broadway they’ve been enjoying some Polar Seltzer. Stars sparkle on Broadway!


Polar Gets Voted BEST Seltzer!

We were so excited to learn that Cooking Light magazine’s editors voted our Lemon Seltzer the best! Their comments included great words like “clean-tasting” and “flavor authentic”…which all sound amazing don’t they? Even better? Taste it and you be the judge.


Kelly and Bravo Andy Sparkle

AndyCohen_KellyBensimon The always beautiful Kelly Bensimon and Bravo’s genius ( and Housewives referee) Andy Cohen hit the Hamptons outpost of Barry’s Bootcamp.  After some heavy-duty fitness they refreshed with some of the limited edition Polar Seltzers.